Marketing your school – the importance of a whole school approach (webinar)
Marketing your school – the importance of a whole school approach (webinar)
In partnership with Rachel Hadley-Leonard from RHL Consulting.
Speaker: Rachel Hadley Leonard, RHL Consulting
This presentation looks at why, amidst a backdrop of economic turmoil, investing time and financial resources into marketing is now more important than ever. We shall address the need for a whole school approach to marketing and discuss why everyone, from Gardener to Governor needs to be on board. With case studies, interactive elements and practical take-aways, this webinar explains why schools must try to move marketing higher up their agenda, to ensure the future proofing of recruitment, retention and reputation.
Content:
- Implications for independent schools during the current economic turbulence
- The importance of everyone understanding that the school is a business
- How everyone can help – from Gardener to Governor
- Why customer service is a deal breaker when it comes to the three R’s – recruitment, retention and reputation
- Creating a marketing checklist for your school