Marketing your school - the importance of a whole school approach

Marketing your school - the importance of a whole school approach

Speaker: Rachel Hadley Leonard

This joint webinar with AMCIS examines the importance of marketing and excellent customer service in schools and the very real problem of colleague buy-in; ensuring the whole organisation is on board with its marketing efforts. We also look at the role Governors can play in this crucial aspect of the school business:  

  • Why marketing is more important than ever amidst a pandemic 
  • Your school as a business – why excellent customer service is crucial 
  • Gardener to Governor - whole school understanding of marketing  
  • Effective methods to bring colleagues on board, and enable successful storytelling from across the school  
  • The Governors’ role in schools’ marketing with case study